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YISHION
FASHION IN LIFE
YISHION is the main series under the Yishion Group. It constantly explores beautiful and fashionable moments, and integrates comfortable, fashionable and confident dressing concepts and life attitudes into the lives of every customer.

CONSUMER PORTRAIT
Age range of consumer groups: 20-45 years old
Core group: 22-30 years old
They pursue a confident and comfortable lifestyle, and have their own unique fashion attitudes in outdoor, home, travel, workplace and other scenarios.
YISHION
Y:2
TRENDY AESTHETICS LEAD FASHION LIFE
Y:2 is a brand under Yishion Group that focuses on young consumer groups, focusing on the attitude of a new generation of young people, and creating a fashion experience full of youthful trendy aesthetics.

CONSUMER PORTRAIT
Core group: 16-25 years old
Uninhibited personality and attitude are synonymous with new youth. They love life, have the courage to try, and are good at using eclectic dressing styles to interpret their personality and their own attitude towards life.
Y:2
TEEBOX
WHY NOT
THINK OUT OF THE BOX
TEEBOX is a trendy fashion designer brand under the Yishion Group. Starting from the "heart", focusing on the spiritual and material civilization needs of the Z-generation influx of customers, combining the inheritance of classic cultures at home and abroad, current trends and hot topics, it creates a humanized and personalized fashion. Human culture brand.

CONSUMER PORTRAIT
Consumer group: 14-30 years old
Core group: 14-20 years old
Gen Z, who are keen on trendy culture and pursue their own individuality, have the spirit of daring to innovate and try, dare to break the rules, and constantly pursue visual impact and freshness!
TEEBOX
YISHION KIDS
WONDERFUL EVERY CHILDHOOD
"YISHION KIDS" is a children's clothing brand created by Yishion Group, focusing on designing safe and fashionable clothing products and life services for children aged 2-12. Relying on the shopping one-stop living hall, it provides customers with a warm service experience, and is committed to becoming a respected children's brand, and every childhood is wonderful.
YISHION KIDS

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